Media Mayhem Managed: How to Get Media Coverage

Media Mayhem Managed is an in-depth workshop with printables and templates. York teaches you how to utilize press releases to garner the media’s attention and create relationships with the media.

This is not an "in theory" course; York has been interviewed hundreds of times and lived to tell about it. She shares her 25 years of real world experience in working with the print, online, television, and radio media.

This course is right for you if:

• You've wondered why your competition was interviewed instead of you
• You want to grow your business
• You want to promote events
• You are sick and tired of being the best kept secret in town!

You’ll learn:

• Why you need to spend time cultivating your public relations
• When to use a press release
• How to find the fuel for your public relations campaigns
• The rules of crafting an attention-getting press release
• The importance of eliminating redundant, superfluous, expressive diction ;-)
• How to fast forward your press releases with one easy formula
• Where to find media contacts waiting to hear from you

You’ll come away from this course with knowledge and secrets you can implement immediately!