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COMING SOON! Media Mayhem Managed: How to Get Media Coverage

Stop Being the Best Kept Secret!

  Enroll in Course

CLASS OPENS OCTOBER 1, 2018

Media Mayhem Managed is an in-depth workshop with printables and templates. York teach you how to utilize press releases to garner the media’s attention and create relationships with the media.

This is not an "in theory" course; York has been interviewed hundreds of times and lived to tell about it. She shares her 25 years of real world experience in working with the print, online, television, and radio media.

This course is right for you if:

  • You've wondered why your competition was interviewed instead of you
  • You want to grow your business
  • You want to promote events
  • You are sick and tired of being the best kept secret in town!

You’ll learn:

  • Why you need to spend time cultivating your public relations
  • When to use a press release
  • How to find the fuel for your public relations campaigns
  • The rules of crafting an attention-getting press release
  • The importance of eliminating redundant, superfluous, expressive diction ;-)
  • How to fast forward your press releases with one easy formula
  • Where to find media contacts waiting to hear from you

You’ll come away from this course with knowledge and secrets you can implement immediately!


Your Instructor


Tammy York
Tammy York

York is a storytelling expert who helps her clients develop a sense of place and community. She is an motivational speaker, award-winning professional speaker, content strategist, and the author of the bestselling book 60 Hikes within 60 Miles Cincinnati.

As a seasoned media pro, she has been interviewed on all of the major television and radio stations in Cincinnati and Dayton as well as interviewed by multiple newspapers including USA Today and The Cincinnati Enquirer.

York owns, LandShark Communications LLC, a public relations and marketing company. Her superpower is finding and delivering stories that resonate.


Class Curriculum


  In the Beginning a.k.a. Module 1
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  Module 2: Storytelling & Public Relations
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  Module 3: Press Releases 101
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  Module 4: Media Relations Squared
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  Module 5: The End Is Just The Beginning
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  Module 6: Digging For Gold: How To Get In Front Of The Right Media
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  Module 7: Building Media Relationships
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  Module 8: Planning
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  EXTRA! EXTRA!
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Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!